Conceptualisation and brand development of key artwork design for Battalion 1944. The original key art developed by Relish Creative was used on-pack and across all digital and print advertising materials. Using rendered 3D character models and backdrops combined with retouching and manipulation we developed a visual identity for the product which reflected key cues from the game itself.
The goal was to create something that resembled Soviet Russia during World War II while retaining the recognisable elements of the Battalion 1944 series. We designed a suite of online banners and social assets to compliment the key art.
